Work Less PROFIT More Business Podcast

Ep. 101 – Using the 5 W’s Of Thought Leadership To Elevate Your Authority & Profitability

Diana Lidstone Season 3 Episode 101

Over the last 100 episodes, I interviewed many experts – accountants, lawyers, podcasters, master trainers, etc.  I am thrilled to have been able to chat with them about their expertise and build relationships with them. But very few of them had what I would call ‘thought leadership’ – something different or unique when explaining their expertise.  In fact, very few had any intellectual property – true distinction!

Get your pen and paper – this episode is more like a masterclass on thought leadership where I’m going to share the 5 W’s of thought leadership:

  1. What is thought leadership?
    • 2 reasons why you need thought leadership
    • Grow Content Journey
  2. Who is thought leadership for and not for?
  3. When in your business growth do you need thought leadership? 
    • Profit Potential Journey
  4. Where does thought leadership come from? You might be surprised.
    • 3 crucial elements you’ll absolutely need

www.dianalidstone.com/apply – I’ll share with you how we can make this happen for you!

Registration opens soon for Differentiate to Grow (here) and Differentiate WG (here)

Share your feedback with me by clicking here and leaving a short voice message!

People on this episode